AppDirect

AppDirect is a startup with global reach, offering a unified software-as-service solution that makes it easy for customers to find, buy and use any recurring digital services. As part of the Design Department, I worked extensively on updating various sections of the website, contributed to refreshing core branding elements and created event and marketing materials as well as in-house swag.

Credits: Web Design and Art Direction for Icon and Illustration Development: Eric Seanor; Web Development: Alex Emslie and Dan Hoerr; Icon and Illustration Design: Ian Mintz

Exploration of icon and illustration style:

Final icon and illustration designs:

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